PaperSpecsGallery.com Presents: Legion Paper Dollars (Video)
If you had to distill the essence of your company into artwork that could fit on a single dollar bill, what would it look like? More importantly, what paper and printing techniques would you use? This was the challenge Legion Paper set 32 designers and exhibitors at this year’s National Stationery Show, with the goal of using the resulting “cash” to drive traffic to the companies’ booths.
The result is a fascinating mix of printing methods, design styles and papers that not only gives you a real feel for the people who created them, but also fits nicely into a wallet no paper lover should be without.
The range of printing and finishing techniques used was just as dizzying - everything from laser diecutting, holographic foil and blind embossing to foil stamping and letterpress. As if that wasn’t enough, the dollars varied in design from humorous (Porkchopstick Studios’ “Squealy Bucks”) to the political (Big Wheel Press’ $5 note with Sen. Elizabeth Warren’s portrait above the slogan “Persist”).
Sabine Lenz is the founder of PaperSpecs.com, the first online paper database and community specifically designed for paper specifiers.
Growing up in Germany, Sabine started her design career in Frankfurt, before moving to Australia and then the United States. She has worked on design projects ranging from corporate identities to major road shows and product launches. From start-ups to Fortune 500 companies, her list of clients included Oracle, Sun Microsystems, Deutsche Bank, IBM and KPMG.
Seeing designers struggle worldwide to stay current with new papers and paper trends inspired Sabine to create PaperSpecs, an independent and comprehensive Web-based paper database and weekly e-newsletter. She is also a speaker on paper issues and the paper industry. Some refer to her lovingly as the "paper queen" who combines her passion for this wonderful substrate called paper with a hands-on approach to sharing her knowledge.