Offset vs. Digital Printing: Making Your Decision and Optimizing Output

You’re looking for more ways to optimize your workflow to stay competitive and turn a profit. As technology expands, however, so do your choices in printing methods.

When deciding on a printing method, offset printing and digital printing offer plenty of their own advantages and disadvantages. Offset printing success depends largely on the optimized speed and efficiency of both your machinery and operators to achieve ISO 12647-2 and G7® qualifications. While digital allows for shorter variable runs, it does not always reproduce the high image quality associated with offset. So how do you choose a method?