Nothing Succeeds Like a Failed Strategy
But today is different because everything and everyone is being examined regardless of their station or speciality. As you think through your options and perspectives, you will want to take a look at your company’s skillsets. Are they current or have they collected a bit too much sameness and dust over the years? First you will want to make sure you are being objective and then decide if it’s time for a new product or service or a new outright strategic approach.
This can be disquieting to even the most skilled professionals because they lack experience with failing. But remember, nothing succeeds like a failed strategy. What I mean by this is, it’s equally important to understand what is not working as it is to understand what will work. Usually, determining the cause of the failure will lead you to what will be a success.
Tom Wants To Hear Your Branding Issues:
Tom Marin, Managing Partner of MarketCues, wants to hear from you! Follow MarketCues on Twitter for branding and social media tips, as well as the latest trends. Tom also welcomes e-mails, new LinkedIn connections, calls to (407) 330-7708 or visit www.marketcues.com. How can he help solve your branding issues?
Note: If you are a printing company or product/services company serving the print-media market, and would like to be considered for a feature in this blog, please contact Tom Marin for an interview.
Tom Marin is the Founder and President of MarketCues, Inc., a national consulting firm. He has worked for some of the world’s largest corporations and middle-market firms. Tom’s focus is to help CEOs drive their strategy shifts and strategic growth programs. Follow MarketCues on Twitter. Tom also welcomes emails new LinkedIn connections or calls to (919) 908-6145.