Matthew Busch Brings His Love of Print Full Circle
Channeling his admiration and respect for his high school graphics instructor, Matthew encourages students to get into graphic communications by creating a “project-based” classroom that puts most aspects of a project in the hands of the student, giving them a lot of creative freedom. The success of his program—dubbed “Enloe Graphics”—is partly due to Enloe High School’s administration. The school has a “go for it” attitude and sees a graphics department as an important program worth supporting.
Matthew emulated that mentality by building a strong printing and graphics program furnished with all the resources it needed; he believes his program has the opportunity to interest many students because of what the program offers, including everything from photography to printing to design. “My goal is to make graphics tangible and also make it an obvious solution for as many as I can hook,” he said. Matthew believes students who open their minds to printing and graphics, and see the potential of it all, have the opportunity to become passionate about the graphic communications industry. He feels empowered by his students’ creations and hopes they also recognize the creative power they hold by further pursing the industry.
When Matthew receives notes from students naming him responsible for their growing interest, or even a developed passion, his empowerment returns. “…it’s very heavy and powerful, and you really had no idea you had such a profound effect on a student,” he said. He sees a bit of himself in his students, and it causes his passion for graphics and teaching to grow all the more.
Matthew sees strong printing and graphics programs at schools as an important step in keeping the industry alive for younger generations. He believes programs focusing on all aspects of print and graphics have the most potential. Interest in the industry is best developed when students are actively thinking about what they see themselves studying or where they see themselves working. School programs start it, and passionate teachers like Matthew grow it. After making the big decision, organizations like PGSF help finance the education of the students who see studying printing and graphics in school as a gateway to a more creative world.