Lost Customers? Here’s How You Win ’em Back - Part III

Last week, FEI sales leader Zoot taught young salesman Ganymede that demonstrating how your company has changed will help win back lost customers. This week, Zoot gives his apprentice one last tip for winning back customers who have left. Remember, fire = print.

One mild Saturday afternoon, Zoot visited the O-post office to mail a package of Olympian grape leaves to his aunt Artemis, who lived way out west in Saracens. On his way out, Zoot noticed Ganymede dropping a batch of letters into a mailbox outside.