It Takes More Courage to Focus Than to Diversify-Finding a Singular focus

By Tom Marin

Well, since you are reading this blog, chances are you are thinking about some strategy that might impact your business. For me, it's not so much a question of what everyone else is doing, or even a particular thing your company is good at. Instead, it's a matter of finding what that one thing you do is that meets your best customer's needs.

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Business Management - Marketing/Sales

Tom Marin Author's page

Tom Marin is the Founder and President of MarketCues, Inc., a national consulting firm. He has worked for some of the world’s largest corporations and middle-market firms. Tom’s focus is to help CEOs drive their strategy shifts and strategic growth programs. Follow MarketCues on Twitter. Tom also welcomes emails new LinkedIn connections or calls to (919) 908-6145.