Spotting a Print Buyer by Title
I’m learning to be more specific when I speak and write. People who buy printing work in many different departments, company to company. It’s another reason why I’d never buy a mailing list for this group of professionals. I grow my own.
Hope this helps.
Long regarded as a print buyer expert and trade writer, Margie Dana launched a new business as a marketing communications strategist with a specialty in printing and print buying. She is as comfortable working in social media as she is in traditional media, and now she’s on a mission to help clients build customer communities through carefully crafted content. Dana was the producer of the annual Print & Media Conference.
Although she has exited the event business, Dana is still publishing her Print Tips newsletter each week. For more details and to sign up for her newsletter and marketing blog, visit www.margiedana.com