How High Is Your Profile?
Then there’s this: if you engage in the right ways (share, enlighten, be yourself), you’ll get more than you give.
• You’ll learn what your customers’ companies and industries are up to.
• You’ll learn what problems your market is facing.
• You’ll learn what your competitors are doing.
• You’ll identify leaders that can help you grow your business—or help your customers grow theirs.
• You could find your next employee.
• You’ll get your creative juices flowing again.
Are there other ways to grow your profile? Of course—direct mail campaigns, ads, events, sponsorships, articles, awards, e-mail newsletters, printed newsletters and PR campaigns, to name a few.
Just don’t ignore your social media profile. More and more, it’s where the action is.
- Categories:
- Business Management - Marketing/Sales
Long regarded as a print buyer expert and trade writer, Margie Dana launched a new business as a marketing communications strategist with a specialty in printing and print buying. She is as comfortable working in social media as she is in traditional media, and now she’s on a mission to help clients build customer communities through carefully crafted content. Dana was the producer of the annual Print & Media Conference.
Although she has exited the event business, Dana is still publishing her Print Tips newsletter each week. For more details and to sign up for her newsletter and marketing blog, visit www.margiedana.com
