How Bad Do You Want It?
In life, or in business, if you want something bad enough you will find a way. Right? In contrast, if you do not want something bad enough, you will find an excuse as to why it can't or won't work. It is amazing to me how many printing and related organizations are still "stuck." That is, they are stuck in old patterns of thinking. They are stuck in the new investments they have made. They are stuck in the new training they have invested in. They are stuck in the 1980's. They are stuck with all kinds of social media and marketing tools. Why settle for being stuck? It is time to get (new word here) "unstuck." Remember, if you want it bad enough you will find a way, and if you do not, then you will find an excuse.
Quite frankly, I hate excuses. My mindset is simple. My mantra is make it happen. Said other ways, "Suck it up, quit complaining, stop making excuses and bring some new ideas and value to the table." You see, leaders will find a way to succeed in any situation, whereas whiners will tell you the things that are holding them up. Here is my question: Are you better, more talented, more valuable and more creative than those who you compete with? Do you want to win or just go along for the ride? Are you part of the solution or part of the problem?
You have 168 hours in your week. 24x7. It is simple math. Whether you represent a large or small company, you do not have any more or less time. Also, with the new social space, we can connect with anyone on the globe at any time. I see this as an amazing opportunity for organizational growth (if done right). So, my questions are simple. What do you do with your time? Do you focus on things that really matter or are you in "paralysis by analysis" or "decision by indecision" mode?
I challenge you to dig deep (think in an "under the iceberg" manner), to want it more than the other person, use every resource at your disposal, be strategic in your thinking and then...make it happen. So, what do you do to grow?
So, as a first step, try setting SMART goals (Specific, Measurable, Attainable, Relevant, and Time bound). Be sure to put these goals in writing and only focus on two to three at a time. You should have a mix of long-, medium- and short-term goals. These goals should serve as your compass to ensure you are spending time on things that matter and heading in the right direction. You will need tangible action steps with each one.
Winners embrace this mindset. Whiners do the opposite. I challenge you to be a leader and focus on winning. It is simple...plan your work and work your plan. This will allow you to gain market share based on your strategic planning and confidence.
Do you want to succeed bad enough to find a way OR are you comfortable "hiding out" and making lame excuses? The choice is yours. And, if you do not believe me then hear this insightful source for proof. Yoda, our wise Star Wars friend, says "Do or do not. There is no try." And what better time than a new year and a "new awakening of the Force" to #MakeThingsHappen.
Ryan T. Sauers has spent 25 years leading and/or consulting with printing, graphics, promotional and visual communications related organizations. Ryan is President of the independent consulting firm, Sauers Consulting Strategies, founded in 2010.
Key areas of focus of the firm include: sales training, marketing strategy, personal branding, leadership development and organizational change.
Sauers is a frequent national speaker and columnist. He has been recognized as one of the top 80 CMOs in the world and achieved the top designation of Certified Marketing Executive through Sales and Marketing Executives International.
Sauers is an adjunct university professor teaching leadership and communication courses to current and aspiring leaders. He is a Certified Myers Briggs, DiSC and Emotional Intelligence Practitioner (one of few in US to achieve all 3 rigorous certifications related to human communications, personality & behavior).
Sauers is working on his Doctoral degree in Organizational Leadership and hosts a radio show in Atlanta (Marketing Matters). He is author of the best-selling books Everyone is in Sales and Would You Buy from You? More info at: RyanSauers.com