Go Red For Women Chicago Chapter Plans Big Event

There has been a flurry of activity lately, as we worked with our contacts to design and finalize the invitation for Chicago’s annual Go Red For Women event—a breakfast, town hall meeting, and luncheon on February 25, 2011. The gathering will take place at the Palmer House Hilton from 8:30 a.m. to 1:30 p.m. and includes health exhibits, a “pursonality auction” and networking.

We think the invitation came out great. There was a basic design issued by the national Go Red For Women organization but we had some license to interpret and enhance it.  We got rave reviews on the way we addressed a couple of the design elements and I can’t wait to see the printed version.  Previously, Affinity Express designed the “save-the-date” card that was sent out. In terms of other Go Red news, we learned that there is a free, 12-week online course that focuses on improving women’s heart health in which anyone can participate (www.goredforwomen.org/betteru). The Kane/DuPage County Go Red For Women Campaign is looking for women to take part in this course and blog about their experiences on their journey to a heart-healthy life. If you are interested, let me know and I’ll provide you with the official application.

We are also gearing up for National Wear Red Day on Friday, February 4^th. Each year on the first Friday in February, thousands of hospitals, small businesses, multinational corporations, news broadcasters, schools, individuals and even landmarks “go red” to help raise awareness and funds in the fight against heart disease in women. Affinity Express encourages you to wear red on February 4^th and show your support!  We’re going to photograph team members wearing red in all our offices, as part of our international awareness effort.