Fold of the Week: Out of This World 3D Creativity
This week’s creative strategy is an idea that I think you’re really going to like – it’s a simple way to add a 3D effect using a layered die cut.
Here’s what’s great about it:
- This is an easy way to add dimension using a simple die cut strategy. With proper production planning, this approach won’t get in the way of machine production, either.
- This technique isn’t just for accordions. You can do this with Roll Folds, and Tri-folds, and any brochure with overlapping panels.
I hope you like this idea. Thanks for watching and subscribing. I’ll see you next week.
How was this brochure produced?
Design: Trish McCusker, University of Colorado Boulder
Client: Aerospace Ventures / Aerospace Engineering Department at University of Colorado Boulder
Printer: Spectro Printing, Denver
Paper: 80 lb Gloss Coated Cover
Print Production: Printed 4/4 with Flood Satin Aqueous Coating
Finishing: Die-cut/Score, Fold
Budget Rating: Low
- Categories:
- Finishing - Conventional
Trish Witkowski is Chief Folding Fanatic at the online community foldfactory.com. She holds a bachelor of fine arts degree in graphic design and a master of science degree in Graphic Arts Publishing from Rochester Institute of Technology's School of Printing Management and Sciences (now the School of Print Media).
An award-winning designer, Trish held the position of creative director for a Baltimore-based agency for six years, and has taught design and desktop publishing at the college level. She has a specialized expertise in the area of folding and is the creator of the FOLDRite™ system, a 2004 GATF InterTech™ Technology Award winner.
Trish frequently publishes articles for graphic arts industry publications, and has written three books on the topic of folding: A Field Guide to Folding, Folding for the Graphic Arts: A Teacher's Handbook, and FOLD: The Professional's Guide to Folding.
