5. Review performance. This is a great time to focus on your stars.
Salespeople by nature seek the spotlight and crave recognition for a job well done. Be generous with your praise.
6. And here’s a BONUS sixth idea. Ask for feedback. Ask the salespeople what they need in order to be more successful. And then, to the extent that you can, try to give it to them.
OK—that’s it for now, and HAPPY HALLOWEEN EVERYBODY!
- Categories:
- Business Management - Marketing/Sales

Blogger, author, consultant, coach and all around evangelist for the graphic arts industry, Kelly sold digital printing for 15 years so she understands the challenges, frustrations and pitfalls of building a successful sales practice. Her mission is to help printers of all sizes sell more stuff. Kelly's areas of focus include sales and marketing coaching, enabling clients to find engagement strategies that work for them and mentoring the next generation of sales superstars.
Kelly graduated from the University of Michigan with a degree in Political Science and, among other notable accomplishments, co-founded the Windy City Rollers, a professional women's roller derby league. She is also the mother of two sets of twins under the age of ten, so she fears nothing.