Five Invaluable Sales Lessons from Mom
Sales lesson: There is a lot of frustration in this job. Have faith that your efforts will pay off and remain focused on the activities. Don’t waste time worrying. Believe in yourself!
4) Try New Things—I can remember sitting opposite my mom at a restaurant in Sydney. She was eating something nasty and I sat there in amazement wondering if the waiter was just around the corner laughing at the tourist who took him up on his suggestion to try something local. I was still gun shy after a disappointing Vegemite tasting that same morning, but she finished the dish even though she didn’t really enjoy it that much.
Sales lesson: In the words of my friend Kelly Mallozzi, “If you keep doing what you’re doing, you’ll keep getting what you’re getting.” Voicemail, for example, is just one of several ways to reach a prospective customer. There are others. Try something new.
5) Enjoy the Journey—I’ve never met someone more focused on the here-and-now than my mother. While the rest of the world wants results, she is perfectly content walking along the road that gets her there. The rest of us lament yesterday and fret about tomorrow. Mom just strolls along and enjoys every minute of every day.
Sales lesson: Yes, the details are important, and yes, this is work, but that doesn’t mean you can’t have fun. Be yourself. Be engaging. It’s OK to laugh and fail and fall down. Be human. What a shame it would be if you look back on your sales career 40 years from now and say to yourself, “I wish I had enjoyed it all more.”
So, there you go. Five sales lessons from my Mom that have helped me immeasurably are now yours. If you need more and decide to swing by my parent’s place in Boston, make sure to lock your car door. It’s not that the neighborhood is unsafe, but, rather, if you don’t, when you get back to your car the backseat will be full of fruit and vegetables courtesy of my Dad.