Do You Have the Guts It Takes to Fire 800,000 Customers?

Do you have the guts that Netflix has? Are you up to firing some of your low-margin, want-everything-for-free type customers?

My last month’s blog was about learning from Netflix as it raised prices and alienated a segment of its customer base. Last week, the results came in. The company didn’t shed the expected 600,000 customers, but 800,000. Well done Netflix!