Branding Your Brand for New Web Services
By
mflynn@printing.org
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This blog was adapted from “Position Web Design Service in Your Print Shop” by Brent Weaver, CEO, uGurus. You can read the full article in the April, 2014 issues of Printing Industries of America: The Magazine. Brent is a featured speaker at the 2014 Print Leadership Summit, June 2–3, in Dallas.
Did you know that between 2008 and 2013, global print revenue shrunk by 5.2%? The rapid growth of digital is giving printers many more options. If contracting print margins are hurting your profits, it’s time to take action.
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