All of Life is a Sales Call
You are bombing down the road on a beautiful day, paying attention to everything except how fast you are going. The blue light flashing in your rearview mirror is an indicator that you need to switch to sales mode.
Your teenager's room is an absolute disaster and you've got a realtor coming over with a potential buyer. Thinking ahead to the upcoming conversation, you already know the eye-rolling outcome. In order to get that room cleaned by someone other than you, you will need to switch to sales mode.
Your sales are down for yet another month and your boss has called you into her office. You like working there and you would like to stay employed and insured. This is yet another opportunity to be in sales mode.
You might think sales begins in the morning and ends when you go home but when you think about it, there are selling opportunities to be had all day long and the core strategy never changes. The same thought process you use in order to get clients to buy from you translates to every other selling situation that pops up during your day.
Getting out of that speeding ticket means you will have to think: "What does this policeman want and how do I help him/her to get it?"
Getting your teenager to clean his/her room will mean you will need to think: "What does my son/daughter want and how do I help him/her to get it?"
Keeping your job means you will have to think: "What does my boss want and how do I help her to get it?"
We all see the world through our own lens. A change of perspective will change the outcome. All of life is a sales call and a sales rep’s Shakespeare is Dale Carnegie.