Affinity Express Recognized as One of 2010 Global Services 100
The Global Services 100 is compiled through an online survey using a scientific research methodology based on over 200 data points and several qualitative parameters. Rather than a list of the 100 largest outsourcing vendors, this list reflects the diversity and overall landscape of the service provider community in terms of company sizes, countries of origin and countries of delivery. The list includes organizations from 18 countries with operations in 30 countries. It's extremely gratifying that Affinity Express, an 800-people company in a niche of the BPO industry, is included along with large providers in established outsourcing segments such as Infosys Technologies Limited, HCL Technologies Limited and Tata Consultancy Services Limited.
According to Ed Nair, editor of Global Services:
2009 was a tough year for the outsourcing industry. Service providers in the GS100 list are typified by their resilience to weather the economic downturn, the ability to retain market leadership, and the flexibility to play by the changed rules of the industry.
This is what our CEO Ken Swanson says:
It is very gratifying to receive this recognition, especially as it reflects the confidence our clients have in us. Affinity Express has been steadily growing as a business process outsourcing provider of advertising and marketing production services thanks to our focused strategy and immense experience in this niche, the hard work of a very dedicated and talented team and the support of our many clients. The GS 100 will strengthen our efforts toward getting the word out to educate companies in a wide array of industries about the viability of outsourcing production for print and online media and the benefits of lower costs, improve efficiency and speed time to market.