Affinity Express Completes Ten Years
Let me take you down memory lane.
Take off Your Shoes
Way back in 2000, Affinity Express had around 125 people. We had one production location in an apartment complex in a residential suburb of Pune: a less-than-ideal spot for high-volume, fast production work. To avoid using unreliable landlines, a radio modem was installed on top of the building. Power outages were frequent, so the company bought a genset. To appease other occupants of the building for the noise of the genset, we provided reliable power to the building. Plus, all the employees took off their shoes to go up and down the stairs during shift changes.
However, things improved quickly. Later in the year, the company took space at our current location in Pune (yes, that lovely building in the image on the right that our designers have digitized) and grew to 237 employees. Over time we have gone from 400 to 1,400 to 14,000 square feet.
Disks on a Bicycle
Most processes were manual when Affinity Express began. We used paper job tickets. There was a paper manual with all client standards and specifications, making it very time consuming to find information. If you remember, floppy disks were in use at the time, and they took time to load, would often get corrupted and cost too much.
Another challenge was that the sampling room for digitizing was at a different location a quarter mile away from the design center. An employee had to drive back and forth on a bicycle, taking the floppy disks, getting the designs sewed and bringing them back. The team had to wait for him to bring the samples for quality checking before sending completed work to clients.