5 Tips for a Complex Sales Process

My last post talked about the value of salespeople and how they help clients and their companies achieve important goals. This time I'll focus on the role of salespeople in a relationship model, common to many business-to-business and outsourcing arrangements.

Salespeople must match the value of their product to the needs of their clients. This means all salespeople don't perform the same activities or require exactly the same skills: it really depends on your industry and your company's offerings and culture.