30 Reasons Why Printers Should Produce a Newsletter

20) Posted newsletters keep your Website fresh and current.

21) You can run contests in it.

22) You can have guest articles.

23) Because your newsletter can be short or long—it’s up to you.

24) Because an educated customer feels empowered—and grateful to whoever educates her.

25) It will complement the information your sales reps are telling customers.

26) It’s a way to let your corporate personality shine through.

27) Readers will forward digital versions to others, so your reputation will grow.

28) It’s something to Tweet about.

29) It’s a place where you can address common customer issues and concerns.

30) It’s a lot easier than you think.

There you are. Now, get on it! Make a company newsletter one of your 2011 resolutions. Get in touch if I can help.