16 Copywriting Tips to Improve Your Marketing
You might be tempted to share one of these ads from Scrabble because they catch you by surprise. When writing copy, you function as a connector between the products and the checkout, as well as between corporations and consumers. Your ultimate goal is to explain and promote the benefits of products and services to build relationships and increase sales. It's a vital contribution to marketing, especially when paired with amazing design (Hmm, where can you find some of that?).
What are some of your favorite examples of great marketing copy? Do you have any of your own copywriting success stories? We'd love to hear what you have to say!