Madisen Hipelius, a member of the Women in Print Alliance and Print and Promo Sales Representative at Liberty Creative Solutions, a PRINTING United Alliance member, shares insights about the company's history, its evolution, and her journey into the family business. Learn how her background in photography contributes to her success and understand the impact of promotional products in creating tangible brand experiences. Madisen discusses overcoming professional challenges, the importance of continuous learning, and offers valuable advice for newcomers to the industry.

00:00 Introduction and Welcome

00:12 History of Liberty Creative Solutions

01:17 Madisen's Journey into the Family Business

03:51 The Role of Photography in Madison's Career

05:53 Building Client Relationships and Overcoming Challenges

11:06 Navigating Professional Dynamics and Networking

24:30 Promotional Products and Their Impact

30:52 Advice for Newcomers and Conclusion

Women in Print Alliance is a global organization committed to empowering and advancing women in the printing industry. Its community is comprised of motivated and passionate women who share a strong belief that investing in themselves and in other women is good business. Members are educators, innovators, leaders, and rising stars working in all segments and in all functions of print. Learn how to become a member here.