Richard C. Holliday

WHAT CAN be said about the future of offset technologies? Well, plenty, and while news and views are mixed, there are many reasons to be optimistic. On the eve of the Web Offset Association’s “Offset and Beyond” 2007 55th Annual Management & Technical Conference, Printing Impressions spoke with a number of leading experts to learn where they think the offset sector is headed over the short and long term, and why. Offset Growth: An Oxymoron? Traditionally, the printing industry has tracked the GDP at a slightly higher rate. With the advent and growing popularity of color reproduction from the late 1980s through the early

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