Frank Steenburgh

Colter & Peterson and MBO America are now co-distributors of Wohlenberg paper cutters and cutting systems for the U.S. market. Specifically, the cooperative agreement will allow technical experts and sales personnel from both companies to confer with each other on how Wohlenberg cutters can best enhance the efficiency and productivity for printers and trade finishers looking to upgrade their operations. Rochester Institute of Technology's School of Print Media presented the Cary Award to Frank Steenburgh, senior vice president for business growth, Production Systems Group at Xerox Corp. during a breakfast at Graph Expo 2004. The Cary Award is presented annually to those who have

ROCHESTER, NY—Xerox recently revealed a company-wide strategy to mobilize its global direct-sales force behind an initiative that, over a 10-year period, will grow to represent as much as 50 percent of its overall business. Xerox has refocused its direct-sales efforts by industry, rather than by products or geography. Six segments teams—each with its own P&L responsibilities and customer councils—are being established, focusing on publishing, creative professionals, prepress, commer- cial printing, franchises/ quick printing and service bureaus. As part of its new "Global Industry Solutions" portfolio, Xerox wants to redefine the value of digital printing by helping graphic arts companies use knowledge to outpace competitors in the