David Erlandson

ROCHESTER, NY—September 30, 2008—Caslon, the North American Affiliate of PODi, announced today that its new Prospect Qualification Tool (PQT) is now available to all print service providers and free to PODi members. The PQT was designed to address the growing difficulty of qualifying prospects quickly, before time and energy are wasted. It helps companies determine if a new client or project is a good fit and a profitable use of finite resources. By answering a few simple questions, a sales person can know immediately if they should pursue a good prospect or pass on a potentially unprofitable one.