Careen Gordon

SPRINGFIELD, IL—Direct mail could take a hit in the state of Illinois with a proposed law aimed at placing restrictions on so-called "junk mail." The state's general assembly has introduced house bill 4539, the Restricted Mailing Registry Act. Like the "Do Not Call" registry, the proposed legislation would create an opt-out list for those who do not wish to receive literature through the mail. Exceptions would be granted for current customers, nonprofits and real estate companies, among others. The registry, which would be established and operated by the state's commerce commission, would levy fines to those companies that break the law. However, the law would

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