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by chris bauer Just because The Instant Web Companies (IWCO) is not a new company, don't think that it doesn't have progressive and fresh ideas. Headquartered in Chanhassen, MN, IWCO has been in business for more than 33 years, providing integrated printing, envelope and mailing services for direct marketers. But instead of relying on customer service practices of the past, IWCO has come up with a unique and innovative customer service tool. For the past two years, a different IWCO customer has been thrown into the spotlight each month—thanks to its Customer Spotlight program. "It started in the summer of 2000 with