During the 2017 Inkjet Summit, Nathan Safran, director of research for NAPCO Media, and Marco Boer, VP of I.T. Strategies, provided insight into the minds of marketers and how they view direct mail — and print — as part of the overall marketing mix.
Ponte Vedra Beach
Mark Michelson is the Editor-in-Chief of Printing Impressions. Serving in this role since 1985, Michelson is an award-winning journalist and member of several industry honor societies. Reader feedback is always encouraged. Email mmichelson@napco.com
Denise Gustavson is the Editorial Director and Special Projects Editor for the Printing & Packaging Group, which includes Printing Impressions, packagePRINTING, In-plant Graphics and Wide-Format Impressions magazines, among other brands. She is also the Editor-in-Chief of Wide-Format Impressions.
With the Inkjet Summit 2016 as a backdrop, Andrew Henkel, VP of sales at Niles, Ill.-based direct mail printing specialist Johnson & Quin, discusses his company's successful implementation of a high-speed Screen Truepress Jet520ZZ continuous-feed color inkjet press to better meet customer requirements for speed to market, quality, variable data and lowers costs.
At the Inkjet Summit 2016, Lance Martin, North American director of sales at MBO America, discusses how the company has rebranded itself to emphasize all of the products it offers in addition to folders — which includes unwinders; web guides; web control systems; in-line, off-line and near-line finishing systems; and diecutters. Another area of focus for MBO America is the packaging segment. Martin also reveals what visitors at drupa 2016 can expect to see in terms of new launches for the digital, offset and converting markets.
The fourth annual Inkjet Summit will be held at the Ponte Vedra Inn & Club in Ponte Vedra Beach, Florida, April 18-20, 2016. The Inkjet Summit is an invitation-only, hosted event specifically designed for senior managers and business executives at printing companies and corporate enterprises who are looking to develop strategies, understand their options and make major investment decisions around production inkjet digital printing technology.
The Inkjet Summit 2016, an invitation-only, hosted event organized by nGage Events and publishing partner Printing Impressions, will be held April 18-20, at the exclusive Ponte Vedra Inn & Club in Ponte Vedra Beach, Florida. The Inkjet Summit 2016 is specifically designed for senior managers and business executives at printing companies and corporate enterprises who are looking to develop strategies, understand their options and make major investment decisions around production inkjet digital printing technology. Keynote sponsors include Canon Solutions America, HP, Ricoh and Xerox.
Mike Herold, director of global marketing for Ricoh Production Inkjet Technologies, used the Inkjet Summit 2015 to reinforce some of the industry trends he's seeing in high-speed inkjet printing. They range from a growing interest in monochrome platforms to help print shops enter the inkjet market, to press output capabilities that enable mixed applications environments to serve multiple vertical markets.
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