While printing on a white, coated sheet is a safe option, selecting a colored stock opens up new possibilities and allows for a different stream of your creativity to flow. With the right knowledge, pushing this envelope allows for amazing design options.
Verso Paper announced a price increase for its coated-freesheet papers yesterday, the first sign of life in the U.S. coated market after 10 dismal months.
In the ongoing battle to reduce catalog production costs, many mailers look at reducing the basis weight of their paper. Going with a lower-weight catalog paper has repercussions as well as advantages.
Is the paper you purchased for your next direct mail or catalog campaign imported? How about the fiber used to make the paper? Did you perform due diligence to determine if all parties in the supply chain legally sourced and imported the paper that you bought? If not, YOU could be in violation of the Lacey Act.
The Lacey Act, a 100-year-old statute originally passed to stop wildlife crimes, was amended in May 2008 by the U.S. Congress to also now ban the commerce of illegally sourced plants, timber and wood and paper products. Companies that import or domestically source such environmentally harmful products may face seizure of goods, fines and jail time.
To stay on the right side of the law, protect your company's reputation and be a good corporate citizen of the world, you need to understand the requirements of this legislation and how they affect your role in paper sourcing NOW.
TORONTO—Specialty packaging and printing paper producer Fraser Papers has sought out bankruptcy protection in the United States and Canada. Fraser and its subsidiaries have initiated a court-supervised restructuring under the Companies' Creditors Arrangement Act in Canada and will be seek similar relief under Chapter 15 of the U.S. Bankruptcy Code. Fraser will continue its routine business operations.
Part of the All About: Sustainability Webinar Series!
Selecting the right paper for your direct mail campaigns has always been a balancing act, juggling cost with performance. And now, marketers increasingly are adding environment-friendly to their lists of considerations.
But "environment-friendly" is a big concept, encompassing a whole host of options ranging from virgin fiber that is responsibly harvested to post-consumer recycled fiber, mixed fiber sources and even alternatives to wood fiber. In addition, some companies extend their research and selection criteria to include the environmental impact of the processes used to manufacture the paper.
To help you suss out the differences in the paper products on the market, Target Marketing and Printing Impressions have assembled a panel of production experts who will take you through the various factors related to the environment and paper.
You'll come away with an understanding of:
- the substrates that are considered environment-friendly
- the environmental issues surrounding the manufacturing process
- what factors to weigh when selecting eco-friendly papers
Click here to view this webinar today!
FSC. SFI. Rainforest Alliance. What do any of these environmental certifications say about your company, your print products and the process used to create them? Learn about the various environmental certifications, what it takes to get authorized to use them and the various operational, branding and financial considerations related to certification.
To view this webinar, click here.
Source. This term most commonly has referred to the origin of names on a list for rental. No longer. Now, direct marketers must get acquainted with a new application--paper source. Aggressive logging to support demand for paper products has drastically reduced the size of the world's forests, which play a critical role in absorbing the carbon dioxide gases that fuel global warming.
BOSTON—05/20/08—Sappi Fine Paper North America today announced the recipients of its 2008 North American Printers of the Year gold award winners. Culled from a field of almost 2,000 entries, the eight gold winners were selected from 48 silver and judges’ winners. The eight gold winners will now compete for the distinguished Sappi International Printers of the Year title to be held in Cape Town, South Africa in October 2008. The Sappi Printers of the Year awards competition recognizes print excellence and innovation for work produced on Sappi papers. Printers may submit entries for any of the eight categories: Annual Reports, Books,
WHEN IT comes to printing on paper, the field is crowded and the competitive situation is intense. Commercial printers looking for ways to differentiate themselves have cast an eye on the market for printing on plastic as a way to add value and boost profits. Sales of UV-equipped presses are said to be on the rise, suggesting that more printers are working with plastic now than ever before. Even so, it would be an exaggeration to say that printing on plastic is sweeping the industry. This is not to say that printing on plastic isn’t an attractive opportunity with plenty of profit potential, but
