We’re constantly on the lookout for what’s going to give us an edge in the market. Here are some suggestions.
Small Printer, Big Vision
Chris Yuhasz founded POV Solution as a basement desktop publishing business 27 years ago in Chagrin Falls, Ohio. POV Solution provides printing services from Cleveland, Ohio, servicing clients coast-to-coast with commercial printing, graphic design and spot UV printing for finishing services.
Getting involved early enough in customers’ brochure planning process gives print providers an opportunity to serve as advisors.
Small printers must prepare for a learning curve, unexpected problems, and costs to make the most of new technological investments.
What happens when your nonprofit customers feel like they have an advisor on their side, one that does more than just print materials?
Nonprofit companies that make the move to digital marketing without understand why don’t always reap the benefits of moving to digital.
How a print product feels can be more effective than how it looks. Textured print products elicit a positive response from consumers.
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