Could Vogue use digital printing and embellishments to excite the next generation of readers? IDC’s Amy Machado explores that question.
Print in the Wild
Amy Machado is a Research Manager for IDC. Ms. Machado’s research focus also includes the production printing market as well as the package printing market, with an emphasis on how the DX economy is making digital technologies a large growth opportunity. She is a graduate of Clemson University.
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