Adobe to acquire one of the most respected B2B marketing automation platforms on the market, go head-to-head with Salesforce.
Marketing technology continues to evolve, and marketing leaders must take responsibility to ensure their departments have a tech stack.
Smart brands today are using digital print to bring many of their online marketing techniques into their customers’ homes.
For anyone who uses direct mail, there’s a good chance postage soon will be going up dramatically. Here’s how to get involved.
New research from Influenster shows how Millennial Black Friday and Cyber Monday shopping habits have changed.
It was the weekend before Christmas, and all through the house, not a wallet had opened, we hadn’t even gone out. …