Koodo recently moved to digital-only statements, which has caused a backlash by consumer groups who want to retain print on paper.
Environmental concerns have caused an increasing number of companies to seek alternatives to plastic.
Do you use social media as a news source? Are you sure you can separate fact from fiction?
FedEx Office released results of a survey and the results mirror consumer preferences for print reported by Two Sides & Toluna 2017.
Comcast continues to ignore consumer preferences and use unsubstantiated “green” marketing slogans about print and paper.
A survey from Toluna and Two Sides shows 75% of 25 to 34-year-olds are concerned that digital overload is damaging to their health.
Corporations should realize that digital is not welcomed by many customers. Print and paper have key benefits.
Understanding your carbon footprint can decrease your consumption of energy and materials, reducing your carbon emissions.
While we continue to be bombarded by advertising online, it is clear that print ads are most effective and deliver results. According to the latest Toluna consumer survey commissioned by Two Sides, “Print and Paper in a Digital World,” Americans are not very responsive to online advertising.
The recent Toluna consumer survey, “Print and Paper in a Digital World,” commissioned by Two Sides, reveals some interesting consumer trends. The survey showed that 62% of U.S. consumers between the ages of 18 to 55+ preferred to read books in print versus electronic devices, including 63% of the youngest age group (18- to 24-year-olds).
In recent years, there has been an explosion of data breaches in the financial, business and health care sectors. This has made people everywhere sit up and take notice about where and how their important personal data is stored.
Not only does the story of the Defrees family show how several generations of the Defrees have dedicated their lives to caring for a beautiful piece of land, it also reiterates key facts about the sustainable features of print and paper products.
I purchased my first “Boxed Water” a few years ago at an airport food outlet, mainly out of curiosity…
Each year since 1960, the third week in October has been proclaimed National Forest Products Week in the U.S. One of the great qualities of forest products made in North America, is that they come from a renewable and sustainable resource: trees!
There is a new term out there for those who feel anxious when their cell phone is out of reach. It’s called “nomophobia” - shortened from “no mobile phone.” Are we really so addicted to our phones and their nonstop access to information and friends, that we cannot live without them for a day or two?