Vista Graphic Communications and Centennial Press Merge

“The merger of Vista and Centennial creates a company that offers one of the largest arrays of marketing services in the region,” said Vista president Tim Rolfsen. “Under the leadership of Steve Connor, Centennial has demonstrated true excellence in printing and direct mail services. They were an early adopter of digital technology, variable data printing and data analytics. Most recently, they have added personalized URLs to their marketing mix to help customers drive higher response rates and deliver more accurate measurement of marketing effectiveness.