Popular United Kingdom Print Selling Workshop to Make U.S. Debut at GRAPH EXPO 15

CORSHAM, U.K.—August 17, 2015—Making its first ever debut in the U.S. at GRAPH EXPO 15 will be the popular print selling workshop, “How To Stop Buyers Choosing On Price,” announced Matthew Parker, Champion of Print at U.K-based Profitable Print Relationships (PPR). GRAPH EXPO 15 will take place, with co-located CPP EXPO, Sept. 13-16, 2015 in Chicago’s McCormick Place.

“With the growing demand for this event in the U.S., I am thrilled to have the support of the prestigious GRAPH EXPO exhibition to launch this program’s U.S. debut; it is the ideal place to hold it,” advised Matthew Parker, Champion of Print at Profitable Print Relationships. Based on Matthew’s highly-regarded book of the same title, which was specifically created to address the needs of today’s print industry, the workshop will enlighten, engage and educate participants about what sales behavior actually drives buyers to choose on price. Participants will also learn the three essential elements of a successful sales message and how to craft them into a succinct and effective “elevator pitch.” Plus, the workshop will also reveal for participants effective new ways to attract prospects who WANT to speak with them.

Having helped scores of printing companies win new customers more easily at better profit margins, the workshop “How To Stop Buyers Choosing On Price,” joins a robust line up of 50+ new learning opportunities that await GRAPH EXPO 15 and CPP EXPO show visitors this fall.

The workshop, “How To Stop Buyers Choosing On Price,” will be held at 8 a.m. on Monday, Sept. 14, 2015, prior the opening of the show floor. Early bird registration for those who register for the workshop before Sept. 1 is available at $99. For more information and to register, visit: http://profitableprintrelationships.com/ge15/.

About Profitable Print Relationships
Profitable Print Relationships (PPR) helps printing companies with sales, marketing and social media training and mentoring. What makes the company different is that everything is focused on the customer’s point of view. Matthew Parker had sales approached from over 1,400 printing companies during his buying career, so he knows what works and what doesn’t.

About GRAPH EXPO 15
Recognized as the most innovative and comprehensive exhibition in the Americas of inkjet, digital, offset, flexo, gravure and hybrid technologies, products, and services for the commercial, transactional, converting and package printing, publishing, mailing, in-plant, photo imaging, marketing, and industrial printing industries, this year’s “Transform” themed GRAPH EXPO 15 offers an exciting show-going experience for a diverse spectrum of attendees. The industry event presents the latest graphic communications technologies in live equipment demonstrations across the exhibition floor, plus education on the most in-demand products and newest profit-making opportunities. GRAPH EXPO 15 offers more than 70 interactive learning sessions and 50+ co-located events for attendees across 12 key market segments.

Source: Profitable Print Relationships.