TransPromo Special Report — Using QR Codes for Cross-Media Integration
Facebook
Facebook
Twitter
Twitter
LinkedIn
LinkedIn
Email
Email
0 Comments
Comments
Many of today’s marketing professionals are focused on leveraging multichannel communications for an improved customer experience. The objective is to integrate online media with documents to enable a cohesive and unified marketing tool; however, fully executing these multi- channel programs can be difficult. Technologies like text messaging, short message codes and personalized URLs (PURLs) are seen as promising, but lack a quick, precise, elegant encoding system to efficiently transport the recipient from paper to an online experience.
0 Comments
View Comments
Related Content
Comments