Superior Bindery — A Cut Above
Rob Charlebois agrees. "So far, the acquisition has been excellent for us. It's really helped to grow our perfect binding business. They had just purchased two brand-new high-speed binders (before the acquisition); it kind of took us to a whole new level."
Superior Bindery has maintained its competitiveness by becoming a one-stop shop on the finishing end. "No printer can handle all of their finishing needs within the constraints of time, quality and cost," Donny Charlebois says. "Because of our equipment and expertise, we can beat them on all three counts. We meet their deadlines and can give printers the same quality they would expect out of their own shop, but even better.
Business Remains Strong
"Some bigger printing houses have increased the size of their binderies, but they will always need to outsource, especially if they want to grow. We can serve as a partner, suggesting ways to make the finishing go smoother."
Charlebois tipped his cap to the efforts of John McColgan, plant manager; Eddie Veiga, second shift supervisor; and Greg Maley, customer service, who have enabled him to focus a lot of his energies on Baystate, where he has been working with General Manager David Byers to ensure the same Superior Bindery quality is translated into the work at Baystate.
Having dedicated employees who really care about their jobs is a good way to capture the customer's eye, according to Charlebois Brennan. "Our clients are very comfortable and rely on our staff to take care of their projects, deliveries and needs, as well as the third party's needs and expectations," she says. "Every job is handled carefully from beginning to end. We have strict quality control procedures. We don't take any one job less serious than the next, and our clients know that. Every job is treated with the 'white glove treatment.' "