Rohrer Corp. Earns WorldStar 2015 Packaging Award for Nasacort Allergy Spray Package
CHICAGO—January 20, 2015—Rohrer Corp., along with Chattem/Sanofi U.S., picked up a packaging award for its Nasacort 24HR Nasal Allergy Spray package at the World Packaging Organization's (WPO) WorldStar Awards 2015. The Nasacort package was recognized in the Pharmaceutical and Medical category, and was one of 14 packages awarded with submissions from all over the world.
Members of the WPO judged 264 packaging projects from 37 countries that entered the WorldStar Awards 2015. The judging session took place on the third day of the WPO’s board meeting program on Nov. 19, 2014, which was held in Colombo, Sri Lanka. The week-long program included working group meetings, the board meeting, an international congress entitled Packaging for Global Economic Resurgence and the WorldStar judging session.
Rohrer's winning package is an innovative design unique to the over-the-counter/pharmaceutical industry. Typical packaging options in this industry include rigid thermoformed plastic sealed to cards or paperboard cartons. The Nasacort package breaks this trend with a design that includes a fold-over blister card aimed to maximize billboard space while simultaneously minimizing material usage. The fold-over blister card design highlights the Nasacort spray bottle, which is contained within the distinctive thermoformed ‘N’. This distinguishing design boldly displays the product and demands attention on the crowded OTC shelf.
“This inventive new package design for Sanofi’s launch of Nasacort into retail is another example of how Rohrer can work closely with a customer through design ideation sessions to a successful mass market launch," said Rob van Gilse, vice president of sales and marketing for Rohrer Corp. “It highlights Rohrer’s ability to meet the market demands of retail packaging while distinguishing our customers’ product on shelf.”
About Rohrer Corp.
Founded in 1973, Rohrer Corp. is a leading provider of high visibility consumer packaging. Rohrer’s impressive capabilities include a wide array of thermoformed plastic products and printed paperboard products. Additionally, Rohrer’s design services, heat seal tooling production and heat seal machinery distribution makes Rohrer a true one-stop shop for packaging solutions. Rohrer is committed to consistently providing A BETTER PACKAGE.