ReMix Campaign Boosts Magazine and Catalog Recycling in New York City
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The ReMix campaign began when a study by Time Inc. and Verso found that while 95 percent of all unsold newsstand magazines are recycled by newsstands and publishers, only about 17 percent of sold magazines are recycled. Before the launch of the New York City campaign, ReMix programs were successfully conducted in Boston, Prince George’s County, MD, Milwaukee, and Portland, OR.
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