RR Donnelley Acquires Nimblefish to Expand Multi-Channel Services
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CHICAGO—Dec. 14, 2010—R. R. Donnelley & Sons has acquired the assets of San Francisco-based Nimblefish Technologies, a provider of multi-channel marketing services to leading retail, technology, telecom, hospitality and other customers. Nimblefish’s software services include integrating direct mail, e-mail, Web publishing, personalized URLs and variable video components into multi-touch, multi-channel customer prospecting and engagement programs.
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