Print Buyers International Scores a Win at Annual Print & Media Conference
CHESTNUT HILL, MA—October 6, 2011—The best and brightest minds from some of the country’s biggest organizations converged on McCormick Place in Chicago last month for the year’s most important Conference for print buyers, graphic designers and marketers: the 6th Annual Print & Media Conference.
The one-of-a-kind event, produced by Print Buyers International, drew 100 senior-level decision-makers from more than 25 states and two countries. They came for two days of interactive learning about today’s fast-moving media changes and their impact on the careers of people who purchase, design for, or market with print and other media.
Among the attendees were communication and production managers, print buyers, executives, creatives, and marketing pros from some of the country’s most respected businesses, educational institutions, and nonprofit organizations. They came to learn about the outlook for print buying and beyond in the face of advances in content marketing, mobile marketing, digital printing, sustainability, G7, multi-channel solutions, color management, QR and AR codes, and more.
The biggest attractions at the 2011 conference were the 20+ expert speakers and 16 interactive sessions, said PBI founder and Conference host Margie Dana.
“Any time you bring together leading experts in printing, print buying, content marketing, cross-channel marketing, and creative services, you’ve got a program that will stimulate new ideas and develop new business relationships,” Dana said.