PRINT 01 PREVIEW -- Power of PRINT
Corr's list of technologies to see at PRINT includes software that enables printers to become direct mailers. "There is a lot of work up for grabs and some printers are looking to enter the direct mail market. Most print providers can benefit from a simple tool set that allows them to become direct mailers," Corr says. "We are not talking about the highly personalized L.L. Bean catalog, but rather simple variable data software solutions."
For Bolte, there is one group of vendors worth traveling off the beaten trade show path to visit. "There are some very professional used equipment dealers, with nice marketing programs and warranties. They're worth a look." Just more proof that there will be something for everyone at PRINT 01.