PRIMIR Study Identifies Digital Printing Tipping Points
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RESTON, VA—Feb. 15, 2011—In late 2009, PRIMIR commissioned IT Strategies to investigate the digital printing market and provide insights into why the much anticipated tipping point hasn’t occurred, when it might, and where opportunities exist today.
The key objective of the PRIMR “Megatrends in Digital Printing Applications” study was straightforward: Evaluate 12 major print applications and determine which (if any) will migrate from analog to digital production printing, when, and why?
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