Pottermore Website to be Exclusive Source for ‘Harry Potter’ eBooks
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LONDON—June 23, 2011—J.K. Rowling answered mounting speculation about the nature of her new project and announced Pottermore, a unique and free-to-use website that builds an exciting online experience around the reading of her hugely successful Harry Potter books, and is partnered by Sony.
Pottermore will become an online shop where people can purchase exclusively the long-awaited “Harry Potter” eBooks, in partnership with her publishers worldwide, and is ultimately intended to become an online reading experience, extending the relevance of Harry Potter to new generations of readers, while still appealing to existing fans.
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