Pauline Gindlesperger Reflects on 75 Years in the Print Industry
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Back then, Mrs. Gindlesperger said the print industry had just embraced large rotary presses that could print millions of copies a day. The rotary press feeds a continuous stream of paper through drum-shaped cylinders and was much cheaper to operate than any of its predecessors. Printers also were beginning to use smaller jobbing presses – more agile, less cumbersome to set-up than the rotary press. Letter presses capable of printing small-format pieces such as letterheads, business cards and envelopes also became popular. Offset printing was not yet widely used and linotypes and hand-set type were called modern.
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