PaperSpecsGallery.com Presents: Domenica Fiore Olive Oil Labels (Video)
This week PaperSpecsGallery.com Presents: Domenica Fiore Olive Oil Labels
"The passion and commitment of Domenica Fiore oils is instantly recognizable in the quality of 'liquid gold' which pours from each bottle," declares a satisfied chef on the website of that Vancouver olive oil company. And what better vessel for its latest "liquid gold" than a stainless steel container whose labels mimic the look of a soft-metallic sheen without using a metallic material or ink?
With 21 SKUs in the new olive oil line, Ballentine Media designed an eye-catching label that combines a nautilus-like theme with a simple, easily customizable name and information area. Using the variable printing feature on an HP Indigo press, Summit Print produced a different color label for each variation of olive oil, including Olio Novello, Olio Monaco and Olio Reserva. Each also prominently reproduces a date and signature handwritten by the oil’s creator.
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The labels were printed on a clear polypropylene film from Avery Dennison with a matte lamination and spot UV, whose clear material allowed the natural sheen from the stainless steel bottle beneath to show through.
As a result, the labels earned numerous awards, including five gold medals in international competitions, as well as the prestigious HP Inkspiration award.
Sabine Lenz is the founder of PaperSpecs.com, the first online paper database and community specifically designed for paper specifiers.
Growing up in Germany, Sabine started her design career in Frankfurt, before moving to Australia and then the United States. She has worked on design projects ranging from corporate identities to major road shows and product launches. From start-ups to Fortune 500 companies, her list of clients included Oracle, Sun Microsystems, Deutsche Bank, IBM and KPMG.
Seeing designers struggle worldwide to stay current with new papers and paper trends inspired Sabine to create PaperSpecs, an independent and comprehensive Web-based paper database and weekly e-newsletter. She is also a speaker on paper issues and the paper industry. Some refer to her lovingly as the "paper queen" who combines her passion for this wonderful substrate called paper with a hands-on approach to sharing her knowledge.