PaperSpecsGallery.com Presents: Super Bowl Party Invitation (Watch Video)
"This super thick invitation fits perfectly inside the clear capacity envelope! Our team's attention to the smallest detail is apparent upon close inspection...the fit and finish is critical because of the tight tolerance between the graphic on the invitation and holder. The deep relief numerals, affixed to the surface of this tactile invite makes this an amazing piece!"—Alex Chirivas, DataGraphic, Brentwood, New York
NFL team owners are really big on big. Big stadiums. Big players. Big wins. So when the National Football League wanted to get owners to attend its party for this year’s Super Bowl face-off between the New England Patriots and the Seattle Seahawks in Phoenix, they went long, they went deep, and they went big.
The chunky 4.5x10" invitation feels appropriately substantial thanks to that 130-lb. Classic Crest Epic Black Stipple Cover, with a texture that immediately calls to mind that of a football. And this bruiser is nearly a 1/4-inch thick! But that’s just the beginning.
Click here to watch Lenz discuss the Super Bowl Party Invitation or on the video below:
A reverse mullet, this one’s party in the front, business in the back. On the front: deep diecut characters spell out XLIX (that’s Super Bowl 49 for those non-Romans out there) revealing photographs of the two teams. On the back: the relevant party details, XLIX logo and lettering are all silver foil stamped. Finally, there is a fine black line pattern on both sides created with black foil stamping.
Both the logo on the back and the NFL mark on the front are tasteful yet aggressive enough to remind you what sport is being honored here. A reflective blue foil edge puts the finishing touches on a piece that make printer DataGraphic an MVP in our book.
Sabine Lenz is the founder of PaperSpecs.com, the first online paper database and community specifically designed for paper specifiers.
Growing up in Germany, Sabine started her design career in Frankfurt, before moving to Australia and then the United States. She has worked on design projects ranging from corporate identities to major road shows and product launches. From start-ups to Fortune 500 companies, her list of clients included Oracle, Sun Microsystems, Deutsche Bank, IBM and KPMG.
Seeing designers struggle worldwide to stay current with new papers and paper trends inspired Sabine to create PaperSpecs, an independent and comprehensive Web-based paper database and weekly e-newsletter. She is also a speaker on paper issues and the paper industry. Some refer to her lovingly as the "paper queen" who combines her passion for this wonderful substrate called paper with a hands-on approach to sharing her knowledge.
