PaperSpecsGallery.com Presents: ‘Pack Your Bags’ Laser-Cut Wedding Invitation
Once upon a time a bear and a bunny decided to wed and invited their friends and family to celebrate the occasion in beautiful Palm Springs, Calif. They wanted invitations that not only exuded the same sense of fun that they shared together, but that would also celebrate the exotic, slightly kitschy ambiance of the city itself. Boutique design and letterpress company Swell Press were only too happy to oblige.
Better known to their friends and family as Chris and Jeff, the couple planned a 3-day, event-filled weekend for their guests and wanted to get all the relevant information into the invitation.
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A Laser-Cut Wedding Invitation that Tells a Story
The pieces of the invitation unfold like a story. Starting with intrigue, the creative team at Swell Press invited all recipients to “ Pack your bags” with an extremely detailed, laser-cut wedding invitation overlay including silhouettes of Palm Springs vegetation, made from Neenah Astrobrights Lunar Blue.
The second part of the invitation outlines the weekend’s itinerary – all letterpress printed in a bright pink and blue on 236 lb. Reich Paper Savoy Brilliant White.
This is done against the backdrop of a blind-printed interlocking wedding ring logo – mimicking the bunny and bear theme – designed by a friend of the couple.
The invitation to the main event – the ceremony itself – is the final and largest piece in this 3-tiered suite.
Letterpress printed in the same two colors, the starburst-like linework framing the information feels as intense as it looks thanks to deep impressions left by the printing process.
For a final flourish, the edges of the invitation were then edge painted using a pink and blue gradient.
Finally, two pink elastic bands hold all three pieces together, and everything is tucked neatly inside a Neenah Astrobrights Pulsar Pink envelope. The envelope, too, features the interlocking rings logo.
In short, this laser-cut wedding invitation is designed to be kept, discussed and admired for years to come.
“We wanted something modern with a bit of Palm Springs kitsch,” explains Swell Press Founder Britt Rohr. “It was a ton of fun to design!”
Sabine Lenz is the founder of PaperSpecs.com, the first online paper database and community specifically designed for paper specifiers.
Growing up in Germany, Sabine started her design career in Frankfurt, before moving to Australia and then the United States. She has worked on design projects ranging from corporate identities to major road shows and product launches. From start-ups to Fortune 500 companies, her list of clients included Oracle, Sun Microsystems, Deutsche Bank, IBM and KPMG.
Seeing designers struggle worldwide to stay current with new papers and paper trends inspired Sabine to create PaperSpecs, an independent and comprehensive Web-based paper database and weekly e-newsletter. She is also a speaker on paper issues and the paper industry. Some refer to her lovingly as the "paper queen" who combines her passion for this wonderful substrate called paper with a hands-on approach to sharing her knowledge.
