Nu Graphics, Etc. Adds HP Indigo and Scitex Printing Solutions
Seizing the opportunity
With the addition of the HP Indigo 7000 Digital Press, Nu Graphics hopes to increase productivity and speed, as customers increasingly rely on the firm's ability to cost-effectively deliver on short-run and variable data marketing programs. The HP Indigo 7000 delivers fast production speeds of 120 four-color A4 (letter size) pages per minute with offset and photo quality. It is optimized to print large numbers of static jobs with run lengths ranging from one copy into the thousands, as well as variable-data work showcasing the "every page is different" capabilities of digital.
"Upgrading to the HP Indigo 7000 Digital Press will enable us to pursue new opportunities and continue to meet our current client demands in the most efficient and cost effective way possible, while remaining competitive across the marketplace," said Moda. "Despite the economic slowdown, we're fortunate we have the business to support making strategic investments to expand our capabilities and drive continued growth."
Since installing its first HP Indigo press in the late 1990s when the firm observed a shift to lower-run, customer-focused printing, Nu Graphics has followed a model of investing in unique printing capabilities and people to create an unmatched suite of capabilities to deliver on its customers' needs and, in turn, build revenue and profit for the company.
Today, Nu Graphics is reaping the rewards of its business model with double-digit revenue growth. Through the Nu Graphics Marketing Services division, the firm is also offering customers e-mail, landing pages, personalized URLs, and web-to-print solutions to complement its digital print programs.
More information about Nu Graphics, Etc. is available at http://www.nugraphics.com/.
More information about HP Graphic Solutions Business is available at http://www.hp.com/go/graphicarts.
About HP
HP, the world's largest technology company, simplifies the technology experience for consumers and businesses with a portfolio that spans printing, personal computing, software, services and IT infrastructure. More information about HP (NYSE: HPQ) is available at http://www.hp.com.
