manroland and RedTie Announce Strategic Partnership

"I think the combined power of our Web-to-print solution nd one of the world's leading litho press manufacturers can only be good for printers, as together we will be able to educate the market on the real potential Web-to-print has to open up strong, new revenue streams for printers."

Vince Lapinski adds that the motivation behind the strategic relationship is simple: "We are always looking for exciting, innovative companies to partner with. In RedTie, we have found a company that shares the same aims and principles that we do—the desire to put profit back in the hands of printers, and the drive to provide them with the best possible tools to achieve this. I am impressed with the dedication and professionalism of the RedTie team. They have an excellent business growth strategy and offer genuine 'hands-on' assistance to customers to help them grow their businesses. We are looking forward to working with them over the coming months as this partnership is rolled out into the U.S. market.”

Concludes Lapinski: "The industry as a whole needs to take a radical look at the way it positions itself and the services it offers to ensure it can meet the needs of customers in the future. We all know it's not only about ink on paper anymore. It's about the added value attached to it, and most importantly of all, the value customers place on it. The new world is a complex mix of multi-channel communications and marketing, and print and printers must add genuine value at the strategic level to complete and find their rightful place in this process. Both manroland and RedTie are completely dedicated to helping printers achieve this."

For more information, visit RedTie Limited on the Web at www.red-tie.com.

About manroland:
manroland, Inc is a division of manroland AG, the world's second largest printing systems manufacturer and the world's market leader in web offset. manroland employs 8,000 people and has annual sales of some Euro 1,7 billion with an export share of almost 80% (2008). Webfed and sheetfed presses provide solutions for publishing, commercial and packaging printing. www.manroland.us.com

Source: Company press release.